Tag Archives: marketing

The automotive industry has successfully repurposed its product designs by offering a wide variety of models in all shapes, sizes, colors, and price ranges, as opposed to the limited options available during Henry Ford’s era when the Model T dominated the market. And two decades after most service station beverage …

Salesforce Marketing Cloud is a powerful platform that allows businesses to create personalized, targeted marketing campaigns across multiple channels. As a Salesforce Marketing Champion, you’ll be able to leverage the full capabilities of the platform to create compelling campaigns that drive business results. But how do you become a Salesforce …

Social media has become essential to any successful marketing strategy in today’s digital age. With billions of people worldwide using social media platforms, businesses have a unique opportunity to reach a massive audience and build brand awareness. However, creating an effective social media marketing plan can be daunting, especially if …

As digital marketing evolves, it can be hard to keep up with all the changing trends – but that doesn’t mean you should ignore them! If your digital marketing strategy is starting to feel a bit stale, it could be time to freshen it up. Read on to discover some …

Your event is only as good as the people who attend it. That’s why if you’re looking to grow, maintain attendance, and increase retention rates at your event; you should be trying to implement iPads into your marketing strategy. By providing iPads at their booths, companies can collect emails and …

Every single company, regardless of its product, service, or sector of activity, is always trying to reach current and prospective customers online. Consequently, there has never been a better time to be a digital marketing entrepreneur. In fact, digital marketing has been listed as one of the most resilient and …

A funnel, also known as a conversion funnel or sales funnel, is a journey that a potential customer goes through, starting with an initial awareness of a product or service and ultimately ending with a conversion, such as a purchase or a lead generation. The concept of a funnel is …

Your poster presentation ought to be visually appealing and easy to read. These two aspects form the backbone of a good poster presentation and should remain constant regardless of the subject you are presenting. Having said that, good posters only need a minimal amount of text coupled with a few …

Regardless of what your business might be, selling shoes online or offering software consulting services, you need online traffic to keep your operations running. Driving more traffic is the core mission of countless digital businesses today. Although there are numerous ways to do it, most entrepreneurs still struggle to accomplish …

When planning your business, it’s inevitable to come across the term ‘sales enablement.’ Every company creates, designs, and implements it differently, but the main idea is that it has become a necessity for the success of any organization. Sales enablement is a well-devised strategy that equips businesses with the best …