Marketing

SEO vs Social Media Copywriting: How They’re Different

So, you’ve designed an iron-clad marketing strategy that involves search engine optimization (SEO) and social media campaigns. You’re now ready to delve deeper into creating content that will reach your ideal customers, increase their engagement, and turn them into loyal customers. But you’re in a bit of a quandary: Should …

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Best Mobile Applications for Recording Podcasts

Podcasts are currently trending in the online marketplace due to their various streaming capabilities. They may be created by typical online users or by businesses seeking to promote their brands. There are various iOS and Android apps that allow file formats, such as podcasts, to be uploaded onto its channel. …

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Digital Brand Protection Tips for Your Business

The modern world and technological advancements have made humans strive for betterment at all times. In this, business owners are needed to adapt to the technology much faster than normal people. This is because business owners serve people and in return get some profits. Moreover, protecting your business and brand …

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How to Build a Digital Marketing Strategy for 2024 and Beyond

2024 is almost here. If you are like most people, a new year brings inspiration for better things. A better life, better business ideas, growth, and higher revenues. While we can’t say that we’ve crushed the Covid-19 pandemic, a recent report by McKinsey & Company shows that businesses are experiencing …

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